THE AI PLAYBOOKTHE TRADES DO NOT SHARE

AI + Business Systems for Contractors & Skilled Trades

Join Trade Secrets — $24.99/mo

Missed calls. Dead leads. Bad follow-up. Fixed.

27%
Missed calls

Of every contractor lead that calls once, more than a quarter never get a callback. That is the leak.

5 min
Dead leads

After five minutes of silence, contact rates fall off a cliff. The lead picks the next name on the list.

8x
Bad follow-up

Eight-touch sequences close jobs that one-and-done follow-up never reaches. Most shops stop at touch two.

The Ladder

Three doors. One playbook. Pick where you start.

Step 2

DFY Single System

$497 – $1,500
one-time install

One business system installed: AI phone, follow-up, CRM, estimates, or review engine.

See the systems
Step 3

Apex Operator Full Stack

$2,500 – $5,000+
install + monthly support

Full operator stack: AI receptionist, follow-up, CRM, estimate workflows, automations, onboarding, and support.

Talk to Apex
How we talk in the club

The voice.

  • Here is the play.
  • This is what it costs when you miss calls.
  • Run this before Friday.
  • Install the system once. Let it work every day.
  • Good tradesmen lose money to bad follow-up.
Get on the list

Drop your details. Get the playbook before public release.